Google Fonts Adoption Trend
Live install and churn numbers for Google Fonts, counted from observed tech-stack changes across continuously re-crawled websites. Updated daily.
Businesses using it
10,200,609
Installed, last 30d
+118,596
+19,734 this week
Dropped, last 30d
−224,576
−37,185 this week
Net, last 30d
-,105,980
Recently adopted Google Fonts
Fresh from the crawl — newest first.
118,596 businesses installed Google Fonts in the last 30 days — each one made a buying decision this month.
Get all 118,596 new Google Fonts adopters — emails includedAbout this data
How does ListSignal count Google Fonts installs and churn?
Each business website is re-crawled continuously and its detected stack is diffed between crawls. An install means Google Fonts appeared on a site where it wasn't previously detected; churn means it disappeared. This measures production deployments on live sites, not downloads or surveys.