Google Analytics vs Matomo for Shopify

Google Analytics is used by 7435446 Shopify stores, while Matomo is used by 399987 stores. 69116 stores use both together. Data updated daily by ListSignal.

Side-by-Side Comparison

	Google Analytics	Matomo
Shopify stores	7435446	399987
Stores using both	69116
Top country	US	DE

🔄 Who's switching? (last 90 days)

Observed from live re-crawls: one tool removed, the other added on the same site.

500

Google Analytics → Matomo

hackneycitizen.co.uk tagliabueinformatica.it gooshibazstore.com

426

Matomo → Google Analytics

joshuatrees.com sorrento-lehavre.com bancadobem.com.br

Get the switcher lists, reach them before your competitors do

Top stores using Google Analytics

ntp.org US
b-cdn.net US
snapchat.com
ipify.org
creativecommons.org
pki.goog
vungle.com
samsungcloud.com
globo.com
cloudns.net

Top stores using Matomo

b-cdn.net US
apache.org
sourceforge.net US
php.net DE
ietf.org
nextcloud.com
pornone.com
filmweb.pl
luxuretv.com
enable-javascript.com

FAQ

Which is more popular, Google Analytics or Matomo?

Google Analytics is more popular among Shopify stores with 7435446 stores versus 399987 stores.

Can you use Google Analytics and Matomo together?

Yes, 69116 Shopify stores currently use both Google Analytics and Matomo together.

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