Matomo Adoption Trend
Live install and churn numbers for Matomo, counted from observed tech-stack changes across continuously re-crawled websites. Updated daily.
Businesses using it
399,987
Installed, last 30d
+2,047
+374 this week
Dropped, last 30d
−1,911
−384 this week
Net, last 30d
+136
Recently adopted Matomo
Fresh from the crawl, newest first.
2,047 businesses installed Matomo in the last 30 days, each one made a buying decision this month.
Get all 2,047 new Matomo adopters, emails includedAbout this data
How does ListSignal count Matomo installs and churn?
Each business website is re-crawled continuously and its detected stack is diffed between crawls. An install means Matomo appeared on a site where it wasn't previously detected; churn means it disappeared. This measures production deployments on live sites, not downloads or surveys.